Rubin Howard

Toronto  Section Goes to A Class Launch

On November 14th, Mercedes-Benz Canada hosted a party for the over 2,000 of its closest young friends at the Toronto’s Rebel nightclub. The Toronto Section members were invited to view the introduction of the new A Class which previously only available in Europe although Canada has had the B Class since 2008. Traditionally the A Class was just a smaller version of the B Class but this Mercedes has been designed for the younger entry level market such as Section President Harald Von Langsdorff’s daughter Tanisha as exhibited in the new slogan “ Hey Mercedes” . The “Set the Mood “ theme offered customized features to help the Mercedes-Benz driver make the most of every  moment of the day with 4 distinct moods –Up and At It, City Hustle, Escape the City and Night Drive.

 Four models , an A 250 hatchback and a 4 Matic model were on display with standard features as panoramic sunroof, LED headlights, Mercedes Me connect (Mnc) and Dynamic Select.  Loud music, great food and drinks were provided a well as individual photos of each guest in a “Hey Mercedes” booth .

The event culminated in the raising of the curtain on the 2 models as the crowd surged to take a seat of have pictures taken indicating that this model will be well received in this young diverse city.

Doug Dees

Toronto Section


Job Description Event Co –Ordinator

Reports to Vice President Toronto Section


  • Plan and execute an event calendar for each year with the assistance and training provided by the Vice President
  • Plan a minimum of 4 events per annum on a calendar basis in advance
  • Communicate and work with board members and volunteers to co-ordinate suggestions for events not limited to car shows, tech sessions, sports driving , wine and sightseeing tours
  • Work with Vice President to provide a budget for Board approval for events
  • Develop activities to encourage female and junior multi ethnic owner participation
  • Co-ordinate with Mercedes Benz Club of Canada on joint activities
  • Work with local dealerships independent and MB Canada corporate stores for participation in local events such as Toronto International Car show and ,new car launches and MB activities
  • Work with appropriate banquet halls and restaurants to provide services for Toronto Section functions
  • Co-ordinate the assignment of photography and section news letter write ups with club volunteers
  • Attend executive board meeting and take notes as to decisions on responsibilities and follow up

This position is a voluntary position with appropriate travel expenses paid and business cards provided. Close co-operation and training will be provided by the Vice President as well as assistance from the Media Director and Sports Director.

Toronto Section Meets at Cobble Beach Concours d’Elegance

The September 16th  2018 Concours at Cobble Beach Golf Club which is located just outside of Owen Sound Ontario on the shores of Lake Huron is their sixth annual event. Inspired by Pebble Beach, although at a northern location, this classic event has many similarities to Amelia Island and Pebble Beach in terms of location on the water, beautiful scenery and of course fine exotic cars.

This year over 117 cars in various  classes were on display the oldest being 2  1911  Ford Model T’s .

 Packard, Duesenberg and Rolls Royce were also on display, all of which had to be invited to show their workmanship.  My favourite was a 1938 Steyr 220 roadster, a factory demonstrator shipped to Berlin in 1938 owned by Peter Boyle of Oil City PA USA This elegant beauty is one of 3 survivors of the 6 original cars built in Steyr Austria and Dresden Germany. The streamlined art deco design featured a wet sleeve all-aluminum engine,4 speed  transmission and a full floating rear axle. The body was built by Glaser in Dresden.

Judges from various States and Provinces attended in their blue blazers and beige trousers to judge the various makes. Of particular interest were the motorcycles such as vintage BMW’s and a DKW  that were on display as well as the famous Ditchburn boats and Miss Supertest from Gravenhurst Ontario. Artists such as Jay Koka , Gordon Walker, Don Kirby and Michael Irvine had their paintings on display for fellow car enthusiasts   A  sponsored Cars and Coffee event for attendees was held on Saturday with nice hats for the attendees.

Some Toronto members met at Claude Presbyterian church on highway 10 in the morning for the drive to Cobble Beach. A forgotten pass and a generator problem for 2 members caused delays and a cancellation to come to the event but long time members George and Marilyn Morita, Gilbert Mallette, Paul Henshall and Andrew  Sanders of “Doctor Detail” were among the attendees. The morning drive with Maria in our 19769 280 SE coupe was nice with several batches of low hanging morning mist in our 2 hour drive

This year the weather was perfect with a nice breeze off the Sound. The Toronto group was there with their show cars .  Andrew’s  2011 SLS AMG  2 door  gullwing Mercedes attended  along with a Doug  Dees 1969 280 SE coupe and  Harald von Langsdorff ‘s 350SLC rallye  car fresh from the  Great Race was also on display.

The Toronto Section had  reserved Mercedes-Benz parking and display at the entrance so we could recruit more members and we did meet a potential new member with a 1965 250S sedan . The Toronto Section donated $400 to the charity of the Cobble Beach Concours  and they are always interested in pre and post war Mercedes-Benz, so keep your eyes open.

For those MBCA members in the northern US and in Eastern Canada, this is an ideal opportunity to see Pebble Beach, Concours of America or Amelia Island cars in a unique setting. Next year the cars will not be the same as they can only return in four years similar to the Pebble Beach rules.

See you on the Beach

Doug Dees

Toronto Section

Pagoda in the Rockies

I finally got to put some kilometres on my son Oliver’s 1969 280SL in the Canadian Rockies in August despite the threat of fire and smoke. As I had not driven the car since 2011, I decided to put up the hardtop instead of the convertible top because of my concern for flying embers, however in the process of putting the soft top down I jammed it. I had forgotten that there are 2 chrome levers that allow the top to come unjammed. A frantic phone call to Dan Caron at Benz Barn resolved the problem and after topping up the clutch fluid and Power steering fluid, Maria and I were on our way to Canmore, Revelstoke and Vernon BC.

Having a four speed manual was ideal for the mountain driving as I was able to outrun anyone on the twisty curves and enjoy the vineyards of the Okanagan Valley. We highly recommend the 50th Parallel and Grey Monk Vineries for food and wine tasting.

My grandson Jaxson is enamoured by the Pagoda so before leaving for the mountains he was allowed to sit in the front seat on his booster seat to go for gas and ice cream while listening to Johnnie Cash on the CD player.

This car was originally delivered to Italy with a kinder seat  then shipped to California  and then came to Canada. It has made a return trip on Route 66 and now resides in Calgary and its future will be argued over by my 2 grand daughters and my grandson.

Doug Dees

Toronto Section


The Toronto Section held its 7th annual Tech Session on April 21st, put on by Mercedes-Benz Canada at their Toronto training facility near Pearson airport.  54 participants attended this event hosted by Arden Nerling, Events Manager of Mercedes-Benz Canada. The presentation of the new technology in the new Hybrid GLC 350e, CLS,  G-Wagen, C-Class facelift and 2019 S-Class was done by Derrick Tan, Sales Trainer at the Training Academy, with the assistance of Lucas from Corporate Communications. 

These new cars have more speed and technology than ever, to keep ahead of the competition. Innovations include a pebbled undercarriage sheet intended to reduce wind friction, and 64 different colours in mood lighting combinations for the interiors. As well, hot stone massage seats and inflatable side bolsters when going around corners are available. It was great to watch the current Mercedes-Benz AMG GTR at the motor speedway track in Virginia working the 9G-TRONIC gearbox .

Hybrid is the new technology, including the Burmester sound systems in many models. We also looked at the current ceramic brake disc technology, ceramic drive shafts and the new 9 speed automatic transmission with an internal electric motor, which can recharge the lithium battery in the car so it can run electric in the city, and gas or a combination on the highway. A demonstration on how to charge your Hybrid GLC 350e makes charging as easy as plugging in your tea kettle.

We even learned why sub woofers are now in the firewall and frame members, as opposed to the doors to provide extra airspace to make them more effective, and why doors are offset slightly to enable their opening in the event of a serious accident.

The apple and blue berry strudel as well as the pretzels were delivered and the writer admits to eating 2 of them, but there were none to take home.

Some new members and guests were present, as well as many familiar faces that have enjoyed the previous events, including members from the Mercedes-Benz Club of Canada. Doug Dees introduced the Vice Presidents of the Mercedes-Benz Club of Canada Yves Gosselyn and Robert Krech and Media Director Rubin Howard of MBCA Toronto Section. Paul Henshall provided an update on Harald von Langsdorff’s adventures at the Baden Baden Rally and the upcoming Great Race from Buffalo NY to Halifax NS, where Harald will be driving his 1972 450SLC. This meeting provided the new members not only to ask questions about the new technology, but also to ask existing members about their recent classic car purchases and share information.

The warm spring sunshine kept some of the members outside during the break to look at the latest acquisitions of their fellow members and to share stories.

The draws for a Mercedes-Benz expresso set and AMG mugs were well between presentations, resulting in smiling faces. Those that didn’t win a grand prize of an expresso set received a complimentary Mercedes-Benz Motorsport hat.

Many thanks to Arden and Mercedes-Benz Canada for their hospitality in hosting this event.

Doug Dees

Toronto Section

Dear fellow MBCA members, 

For those of you interested, a one-off “Mercedes SL” magazine, serving as a resource for anyone interested in SL’s, has been published. From the creators of Mercedes Enthusiast magazine, as well as, Classic Mercedes magazine. For further information and to buy a copy directly, visit or tel +44(0) 1371 853633 Mercedes SL mail piece

Details & Dates 

  • Prize: 2018 Mercedes-Benz S560 Cabriolet 
  • MSRP: $133,000 
  • Tickets are $50(US) each 
  • Last day to purchase tickets is Wednesday, June 13, 2018 
  • Drawing is Thursday, June 21, 2018 
  • For more information and to purchase tickets, visit, call the NBO at 800-637-2360 or check your mailbox for an official mail-in order form. 


2018 National Election

Mercedes-Benz Club of America will conduct a National Election this year to select four Directors at Large and six Regional Directors. The Directors at Large whose terms expire in 2018 are: Julie Bruggner, Scott Suits, Sr., Cliff Reyle and Frank Cozza. Regional Directors in the six even-numbered Regions will also be elected this year. Affected regions include: Mid-Atlantic Region (2), South Central Region (4), Southwest Region (6), Great Lakes Region (8), Southeast Region (10) and the Eastern Region (12).

Active members interested in running for office are encouraged to go online for information and petition forms: 1) Go to; 2) click the ‘Login’ button at the top right corner of the home page and follow the log-in instructions; 3) click on the navigation tab titled “Community” then click on the drop down titled “MBCA Resources.” The printable petition forms are under the “Election” section.

Completed Nomination Petitions and Conflict of Interest forms are due at the NBO by May 15, 2018.

If you need assistance, please call the NBO at 800.637.2360, 8am-4:30pm MT (M-T) 8am-4pm MT (F). The deadline for submitting valid petitions is close of business Tuesday, May 15, 2018.


Dear fellow MBCA members, 

Our Section president – Harald Von Langsdorff – will be attending this year’s 2018 “The Great Race” starting in Buffalo NY to Halifax NS. He has so kindly invited us to accompany him at the start point. If you would like further details, please contact Harald directly.


Dear fellow MBCA Toronto Section members,  

This serves as a reminder that our 2018 Tech Session will be held on Saturday, April 21st at the Mercedes-Benz Canada Training Academy. The staff at the Training Academy have asked us to share with you the following directions in order to arrive at the correct location, as last year several members had been misled by their GPS systems. 

Assuming you are using the navigation system in your vehicle (or some other navigation device) – enter 2750 Drew Road, Mississauga as your navigation point. Turn right at the end of the street and the Mercedes-Benz Canada Training Academy will be on your immediate left. 

(We think when you enter the actual address of the Training Academy’s building – 7380 Bren Rd, Unit 2, Mississauga – in your navigation system, it might bring you around the other way, which is probably what a few of you encountered last year. 

We hope to see you all there! If you have not yet RSVP’d, please do so with either Harald, Doug, Peter, or Rubin. 

The Toronto Section of the Mercedes-Benz Club of America met at the 2018 Canadian International Autoshow, for a guided tour of this year’s Mercedes-Benz Display, followed by snacks and beverages in the customer lounge. Notable vehicles that were discussed include the all-new CLS-Class, E-Class coupe & cabriolet, G-Class, sprinter vans, and the highly anticipated Project One. As a souvenir, Mercedes Me offered highly personalized laser engraved keychains featuring the individual’s face. The event offered excellent oppertunities for club members to learn more about Mercedes-Benz’s state of the art technologies. 

Toronto  Section Goes to Best of Times Mercedes-Benz party

On November 28th the Retail group in the Toronto GTA hosted a party for the 1,000 of its closest friends at the Toronto Event Center. Toronto Section was invited to provide an historic car for each of the 6 decades Mercedes-Benz has been in Toronto. The new president of Mercedes-Benz Canada, Brian Fulton, was present to welcome the guests at the Toronto Center. Live music, period correct decor, great food and drinks were provided a well as individual photos of each guest in attendance.

The event was to celebrate the great year of the company in being again the best luxury car sales leader in Canada as well as the winner of the Formula 1 world championship and constructor’s championship which culminated in the Mercedes-Benz 1-2 finish at Abu Dabi on the previous weekend. This year represents the 6th decade of Mercedes-Benz in Toronto and the theme was to celebrate those great decades

The Toronto section was recognized for providing 3 cars for the event for the 1960’s 70’s and 90’s. A 220S Fintail, 350SLC Rally Car, and an S500 Coupe. The cars were detailed for display and had actors dressed in period clothes around each decade of cars to not only protect them but to be the backdrop for photos for the guests.

This is not the first time that the Toronto Section has provided classic cars for and event including the world launch in 2014 of the new S class.

The Toronto section teamed up with members of the Mercedes-Benz Club of Canada to have a joint Christmas party at the Glencairn Golf club in Milton on November 25th. Prizes were donated by the dealers and corporate offices of Mercedes-Benz Canada for 51 guests. In attendance from Mercedes-Benz Club of Canada were their President Neil Hoffman and their Vice President Yves Gosselin

Both clubs shared their planned events for next year at locations that will be convenient for both club members. The meal was a buffet style with Steak, chicken and Salmon as choices. This elegant club is set in a rural setting just north of Milton and is easily accessible from the 401.

Harald von Langsdorff and Peter Spitzer provided and overview of last year’s activities and those planned for 2018. The Member of the Year award was given to Rubin Howard for his work in the Toronto Section website and active participation in club meetings and activities.

Doug Dees

Toronto Section

Dear fellow Members, 

My name is Rubin Howard, Media Director for the MBCA – Toronto Section. This past August, I drove my new 2017 Mercedes-Benz E400 4Matic across the United States of America. I’ve acquired many new experiences this past summer, and would be very pleased to share them with you. There were many highlights to this trip, from being invited to Jay Leno’s Garage and the Mercedes-Benz Classic Center, to touring the Nethercutt Museum, and enjoying the California sunshine! 


The drive from Toronto to Los Angeles took me a total of five days, stopping overnight in Chicago, IL, Oklahoma City, OK, Albuquerque, NM, Scottsdale, AZ, and finally Los Angeles, CA. The 37 total hours of driving was effortless behind the wheel of the semi-autonimous E-Class, cruising across the country at 70 MPH, receiving a hot-stone massage from the E-Class’s all-new Drive-Dynamic Multi-contour Nappa leather  seats. The Burmester sound system set to Sinatra, as well as, the 64-colour changing ambience lighting inside the E-Class kept me relaxed and at ease. 

Once we arrived in Los Angeles, we eagerly awaited our private tour of Jay Leno’s Garage, along with Scott Brinkley, New Mexico Section president, followed by a private tour of the Mercedes-Benz Classic Center, in Irvine California. Jay Leno has always been a fan of Mercedes-Benz, having worked for the company in his youth. Currently part of his collection, an original unrestored 300SL Gullwing, High-speed race car transporter replica, 600, 280SE 3.5 Coupe, 300SEL 6.3, as well as, an E55 AMG. What makes Mr. Leno’s collection so spectacular, is the fact that each and every car is preserved and appreciated as what it is. Originality is greatly appreciated, and small imperfections do not deter from Jay’s enjoyment of his cars. 

The Mercedes-Benz Classic Center in Irvine, California had many spectacular vehicles on display. A plethora of SL’s are to be seen, from W198 300SL’s, to W113 280SL’s, R107 560SL’s, and even R129 500SL’s. Once you have surpassed the shock of standing next to a dozen gullwings, there are yet again more gems to discover, such as an R129 500SL with 400 original miles on the odometer. 

As well, a trip to the Peterson Automotive Museum, and Nethercutt Museum was due. Both galleries offer rich automotive history, and gorgeous vehicles to dream of (Scott was already dreaming of Jay Leno’s 280SE 3.5 in the group photo). Overall, a successful trip taken in a fine Mercedes-Benz. Cheers to “The Best or Nothing!”

This past September, MBCA Toronto was invited to be a part of the “Car Club” display at the 2017 Cobble Beach Concours’ D’elegance. Club members started off the morning by hosting a group drive to the event. Despite member Jeff Zeldin’s 1969 Mercedes-Benz 280SL experiencing alternator trouble, the group carried on. Harald Von Langsdorff, Peter Spitzer, and Rubin Howard arrived shortly after helping Jeff, in their 1972 350SLC, 2002 SL500, & 2017 E400.  

At the event we saw rare vehicles such as an SLS AMG, 450SEL 6.9, 600 LWB, and more. a 300SEL 6.3 W109 was to be found on the lawn at the Concours. The variety and amount of vehicles brought to the event by members was impressive.  Below, photographs of the vehicles at this year’s Cobble Beach Concours’ D’elegance event. 

Rubin Howard 

Toronto Section 


Toronto Section visited the 3rd annual classic car show on July 15 2017. Although it was a 2 hour drive to the Town of Creemore just off Airport Road, the time was made up for beautiful weather and spectacular scenery. The winding 2 lane highway is a favourite for speeders going to the cottage but due to the number of accidents and subsequent deaths the Provincial Police are always waiting at the top of a hill or in one of the many small towns along the way.

John Geist and Doug Dees brought their 1965 230SL Pagoda and 1969 280SE coupe respectively and secured a good spot on Mill Street in the shade. A visit to the Creemore wouldn’t be complete without sampling the free beer available in several samples for the public. A public tour is also available. Other members showed up including Roland Wilhelm in his silver 1961 190SL. The gates opened at 7a.m. and if the Mercedes owners didn’t arrive together they would be scattered across the town or at the edges. We will try to co-ordinate the arrivals better next year.

Doug Dees

Toronto Section

The Mercedes-Benz Club of America – Toronto Section, as well as, the Mercedes-Benz Club of Canada met at the 2017 Orangeville Jazz and Blues Festival, hosted in the heart of Orangeville, Ontario. Amongst the many domestic vehicles displayed at the show, there were some German marvels to be found. Doug Dees, Vice-President of the MBCA – Toronto Section brought his stunning 1969 Mercedes-Benz 280SE coupe. Rubin Howard, Media Director of the MBCA – Toronto Section showed up with his newly acquired 1986 Mercedes-Benz 560SL Roadster. As well, Yves Gosselin of the Mercedes-Benz Club of Canada displayed his mint 1997 Mercedes-Benz SL500 Roadster. A W108 280SE 4.5, R107 350SL, & C126 560SEC were to be discovered on the show grounds. 


The Toronto Section held its 6th annual Tech Session put on by Mercedes-Benz Canada on April 22nd at their Toronto training facility near Pearson airport.  A record 50 participants attended this event hosted by Arden Nerling, Events Manager of Mercedes-Benz Canada. The presentation by Derrick Tan, Sales Trainer at the Training Academy included a review of some of the technology in the new 2017  SL models and the E400. This was followed by a walk around of a 2017 AMG SL63 and an E400 wagon that were on display. The technology highlighted for the SL was Magic Sky control and   Magic Vision Control. Magic Sky Control allows the sun roof to be darkened at the touch of a button. The Magic Vision Control  is a new technology that direct windshield washer fluid in front of the wiper blade in the direction of the wiper’s sweep. This eliminates the overspray that occurs in regular systems and provides a more efficient cleaning of the windshield.


Derek reminded us that Mercedes vehicles are built for the German autobahn and the performance, aerodynamics and safety features in each vehicle is phenomenal.


Derek also demonstrated a cut-away version of AMG’s new 4.7 “hot turbo” engine as well as the new hybrid transmission from Mercedes. This transmission has 9 speeds and a built-in electric motor that provides instant torque and better fuel mileage.


The apple and blueberry strudel as well as the pretzels were delicious and, along with the complimentary coffee, all disappeared.


There were draws for a  Mercedes-Benz beach towel, thermos, and BBQ set between presentations. In addition to those lucky winners, ever attendee received a complimentary sample of Sonax car wash and a Mercedes-Benz pen with tablet pointer built-in.


The warm spring sunshine kept some of the members outside during the break to look at the latest acquisitions of their fellow members and to share stories.

Mercedes-Benz & the MBCA Toronto-Section invite you to the 2017 Spring TechSession. M-B Canada will update us in detail about the latest developments in Mercedes-Benz technology & safety. Also discussed will be the new models & their advanced features. Some hands-on learning is included. As well, members will be provided with snacks. 

Date: Saturday, April 22nd, 2017 

Time: 9:00-12:00 

Location: Mercedes-Benz Logistic Centre & Training Academy (7380 Bren Road, Unit 2 Mississauga, Ontario L4T 1H4)


  • welcome & Introductions
  • Technical Presentations 
  • Break with complimentary Pretzels, Coffee, & Strudel 
  • Video Presentations 




The Toronto Section met on February 23rd for a private viewing of the new models arriving for 2017. Arden Nerling of Mercedes-Benz Canada was our host for the evening and shared with us information on the organization and layout of the displays for this year’s show which included specialty designed extruded lighted aluminum bars that formed the backdrop of the Mercedes-Benz display which was used last year as well. 

Arden also explained how this new display custom built for Toronto was disassembled and re assembled from last year.  Mercedes-Benz Canada had new models on display some of them being specially sent from Germany for this show. 

A new C Class convertible was introduced and the S class convertible was also on display along with a beautiful red  E class station wagon.

On display was the four wheel drive Sprinter class that was built in Germany. Mercedes-Benz Canada showed some rolling workshops for the Sprinter and Metrus class as well that are very popular with construction and delivery companies.

The new S Class cabriolet was also on display that featured a beautiful exterior that highlighted the new design features of the S Class models. 

There was as well as a display of the AMG vehicles which are very popular including a shimmering  green  AMG GT coupe and  a red convertible

For those that enjoy off roading in luxury, a yellow AMG G Wagen with Unimog under pinnings was on display for those that wanted to have something different in a truck. At a price tag of $328,000 and completely sold out, our members can only dream of having one

The accessories booth had items at a 20% discount from the normal retail prices which members took advantage. Members were given a 360 degree VR  experience  through a You Tube video that can be accessed through your phone Mercedes  posters were given out featuring the new models. Members received a $5 rebate on their admission to the show

The tour ended with a private visit to the Mercedes-Benz lounge for refreshments and cookies where you had to show your Mercedes-Benz key fob to gain entrance. Peter Spitzer spoke to the members about the upcoming Performance driving events and Harald von Langsdorff spoke about the need for assistance in organizing club events and asked for volunteers to take up board positions. In order to provide the membership with events and activities, additional volunteers are needed.

We look forward to the Tech session in April at the Mercedes-Benz Training Center at the airport to learn more about the new models and technical features.

Doug Dees

Toronto Section